The lighting industry is being transformed by new more stringent energy regulations. Rare earth phosphor prices from China have zoomed upward in response to these regulations. The result is new products, higher prices, and CHANGE!
At Maintenance Engineering we are ready for this change and have positioned ourselves to take advantage of it! Our GOOD, BETTER, and BEST sales method supported by our 5 product lines enables us to have a quality level and price range that suits everyone. Now, more than ever before, we have the ammunition needed to appeal to every prospect.
Study the 5 lines. Practice using the “GOOD, BETTER, BEST” objection answers. Use this tool properly and you’ll sell the entire Top of the Line “PREMIRA” customers as well as the INDUSTRA and COMMERCIAL customers that you used to walk away from. Properly used, these 5 lines and “GOOD, BETTER, BEST” concept should DOUBLE YOUR SALES AND INCOME!
Things are a chang’n! DOn’t be caught flat-footed, rooted in old methods and obsolete thinking. More than ever before we need to be light on our feet, creative and embrace the changes that are going on, Maintenance Engineering and our salepeople are going to profit from it. Thing ARE a chang’n…and so are WE… and so is OUR INCOME!!!
Curt Kesselring
President Maintenance Engineering
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