Maintenance Engineering President Curt Kesselring “3 Laws Of Direct Sales”

THE FIRST LAW IS THE 1/3 LAW.

In Direct Sales there are three laws. This law states tha if you make 9 calls you will get to talk to 1/3 or 3 buyers. It also states that if you talk to 3 buyers 1 of them will buy. Bottom line is you make 9 calls , you will sell 1. These numbers always work out; the First Law of Direct Sales says so. Some days you can beat the 1/3 law. Some days you fall short. In the end, it is 1/3… for it is the law of direct sales. This law has been around since before the time of Christ… for thousands of years. And it will be around for thousands more… for a s long as there are people. The law only requires that you use proven direct sales techniques such as the Maintenance Engineering Selling System.

NEW WE HAVE THE 2ND LAW OF DIRET SALES “MORE$ CALLS PRODUCT MORE SALES.”

If you want to sell 1 order make 9 calls. If you want to sell 2 orders then make 18 calls. If you want to sell 3 orders make 27 calls. With Maintenance Engineering Selling System 32+ calls per day will produce more, some days less… but in the end the NUMBERS WILL WORK FOR YOU and produce 3+ orders for every 32+ calls you make.

THAT BRINGS US TO THE 3RD and FINAL LAW.. “YOU CAN”T SELL EVERYONE.”

Some don’t the money, some don’t value quality. So don’t worry about not selling them all. Later their situation may change and you can sell them then.

So there you the the 3 LAWS OF DIRECT SALES

LAW #1- 1/3 law states you will sell 1 out of 9 calls.

LAW #2- More calls produce more sales.

LAW#3- You can’t sell them all.

Bottom line is this: Don’t get upset because you can’t sel them all, the law says you can’t. Hoever, remember that the 1/3 law guarantees you a sale 1 our of 9 times. It guarantees you will sell. How much you sell is determined by the # of calls you make… your work ethic. No other career allows you this much control over your desitny. Want to make a lot of money then make the callls. . Its guaranteed! Build a great income, build wealth… it’s only a decision away, a decision to capitalize on the 3 laws of Direct Sales.

GOOD SELLING!

Curt Kesselring
President Maintenance Engineering